Granted, you would think those music stores would suffer, lose business. But FYE, the local
entertainment store, has recently decided to hand out flyer's, encouraging that the customers use their Used Product Program. The flyer's passed out by FYE say on them "Buy it, Rip it, Trade it." FYE has recognized the fact that many people are using programs such as iTunes to get their music and have now pushed this policy to redirect some of its business. What FYE wants you to do is to buy their Cd's, burn them on to your mp3 player and then return the CD for store credit or cash, not full price though. This way, sure they will take a small financial hit, but its better than not getting the business at all.
entertainment store, has recently decided to hand out flyer's, encouraging that the customers use their Used Product Program. The flyer's passed out by FYE say on them "Buy it, Rip it, Trade it." FYE has recognized the fact that many people are using programs such as iTunes to get their music and have now pushed this policy to redirect some of its business. What FYE wants you to do is to buy their Cd's, burn them on to your mp3 player and then return the CD for store credit or cash, not full price though. This way, sure they will take a small financial hit, but its better than not getting the business at all. This isn't a bad thing, I'm 100% guilty of buying music off of iTunes and not in the store. It's just interesting so see this massive transformation. It just makes me wonder, whats next? In the future, will music stores be obsolete?

2 comments:
FYE displays an innovative market response to competition. I've always wondered, however, if the recording quality of an MP3 is inferior to the recording of a CD. The one advantage of downloading tunes online is that you don't have to purchase the entire album if you only want one or two songs by the artist. But some artists and bands are still not listed on I-tunes- - AC\DC being one example. Also, did you know that some of the underground hits on Youtube can be purchased on I-tunes? That's pretty cool considering such music would not be for sale at FYE or Coconuts.
Bravo!
Well written, and many good points too.
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